Brand and performance are not separate problems.

I help founders align the story with the system and hit escape velocity.

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What got you here won't get you there.

Growth created complexity. Now you have more people pulling in more directions, and the vision that got you here is getting lost in the noise. I help founders tie the story back to results and build a system that keeps the whole team aligned.

Escape velocity.

It's the moment growth stops grinding and starts compounding. When the business shifts from "working" to "valuable." Most brands never get there because they're optimizing tactics instead of aligning strategy. I help founders find that inflection point and build the system that sustains it.

How I work

Bootcamp to get aligned. Optional retainer to stay aligned. Your team develops skills and stays on track.

Who this is for

This is for you

• Your product works, but scaling still isn’t generating healthy margins
• Your messaging lands when you have time to explain it, but it’s not yet sharp enough to win your category
• You’ve assembled strong talent, but they haven’t reached their full potential

This is not for you if

• You’re looking for paid media shortcuts
• You expect a single tactic to solve everything
• You’re unwilling to take feedback or improve

Who this is for

This is for you

• Your product works, but scaling still isn’t generating healthy margins
• Your messaging lands when you have time to explain it, but it’s not yet sharp enough to win your category
• You’ve assembled strong talent, but they haven’t reached their full potential

This is not for you if

• You’re looking for paid media shortcuts
• You expect a single tactic to solve everything
• You’re unwilling to take feedback or improve

Who this is for

This is for you

• Your product works, but scaling still isn’t generating healthy margins
• Your messaging lands when you have time to explain it, but it’s not yet sharp enough to win your category
• You’ve assembled strong talent, but they haven’t reached their full potential

This is not for you if

• You’re looking for paid media shortcuts
• You expect a single tactic to solve everything
• You’re unwilling to take feedback or improve

About me

I'm a storyteller who understands growth levers. That's why I've been able to take three very different brands from zero to nine figures: MeUndies, Ritual, and Sundays for Dogs. I fled LA to live in the midwest with my family and play golf in my spare time.

"Dan has nudged us away from our worst impulses, brought clarity to chaos, and provided invaluable counsel as we navigated our toughest challenges. His strengths come not only from his command of consumer marketing, but from his deep understanding of business, startups, and people. I'd invite him to any executive table I was leading and expect his presence to be invaluable."

- Patrick, COO · Outer

"Dan has nudged us away from our worst impulses, brought clarity to chaos, and provided invaluable counsel as we navigated our toughest challenges. His strengths come not only from his command of consumer marketing, but from his deep understanding of business, startups, and people. I'd invite him to any executive table I was leading and expect his presence to be invaluable."

- Patrick, COO · Outer

© 2025 KING MARKETING ALL RIGHTS RESERVED.
© 2025 KING MARKETING ALL RIGHTS RESERVED.
© 2025 KING MARKETING ALL RIGHTS RESERVED.